Job description
Linux Laboratories requires Group Product Manager / Sr Product Manager based at Chennai.
Roles & Responsibility:
- Independently handle brand management responsibility for allocated brands. Brand portfolio to include strategically important brands of the Division.
- Achieve top-line, market share and bottom-line targets for the brands assigned
- Work effectively with creative agencies as partners, to develop differentiated and impactful brand campaigns
- Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
- Analyze market conditions and forecast sales on a regular basis
- Monitor ROI on brand strategies & competitor activities. Conduct research as per the brand need (analyze customer behavior, perception-attribute mapping, etc.) and design strategies accordingly. Undertake feasibility analysis/ market research for new opportunities.
Develop and implement Annual Operating Plan for brand portfolio - Undertake fieldwork to capture insights. Effectively collaborate with sales team and cross functional stakeholders for buy-in of strategies to internal customers and ensure strong implementation of designed strategies.
- Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
- Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain etc.
- Lead Divisional initiatives which are of significant impact to the business / organization
Qualification: B.Pharm/B.Sc + MBA in Pharmaceutical Marketing with consistent academic record
Experience: 10+ years of experience in the field of Product Management in CNS segment.
APPLY at [email protected]
